SIMON ROOD

management | Head of Shooting services & Gun Sales

A West Country native Simon is a highly respected figure within the gun trade, bringing over 23 years of specialist experience in the sale, sourcing, and management of fine sporting firearms. His career includes a distinguished tenure with James Purdey & Sons, where he played a leading role in developing and managing the U.S. gun sales market, working closely with an international clientele at the very highest end of the sporting industry.

Simon’s expertise spans both traditional British gunmaking and the evolving demands of the modern shooting world. His deep knowledge of fine shotguns, combined with a meticulous eye for quality and suitability, allows him to advise clients with authority and precision.

Now serving as Shooting Services Manager here at Loyton, Simon looks after the concierge services and is the main point of contact for all shoot day logistics. Offering advice in the field on shoot days, sourcing rare and high-value firearms to facilitating discreet sales and providing guidance on compliance and suitability — his approach is defined by professionalism, discretion, and attention to detail.

Simon is dedicated to delivering a seamless and highly personalised experience, ensuring that every client benefits from his extensive network, industry insight, and unwavering commitment to excellence.